Face down in a prison yard, with bullets zipping over his head and a riot broiling all around him, Don Dickerson committed to start living a clean life that would make a positive impact on the community.
He’s made good on that promise, helping Fitness SF expand to eight gyms that promote physical and mental health in the Bay Area and serving on a series of nonprofit boards that provide amity in a variety of sectors.
But after 16-plus years as the director of operations and then vice president of Fitness SF, Dickerson can’t help but feel as though he’s been forced back to lying in the dirt as chaos surrounds him.
Like so many other businesses in San Francisco, Fitness SF is at a crisis point. If city officials do not start responding to the virus in a data-driven manner, the fitness industry will be nothing but a memory.